A guide to good business communication by Michael Bennie

By Michael Bennie

Communications is the main to sucess in any company. even if you are attempting to promote a product, resolution a question or grievance from a buyer or persuade your colleagues to stick to a undeniable plan of action, strong communcation usually ability the variation among sucess and failure. This ebook is written for everybody who desires to grasp the ability of fine conversation in company - from enterprise humans and executive officals to company scholars and English lauguage beginners. it really is: - A self-help consultant for individuals in enterprise or at paintings who are looking to increase their verbal exchange talents - A source for enterprise scholars at tertiary point, particularly scholars of the hot enterprise vocational degree - A consultant to source for college students in different nations who might need, or want, to benefit enterprise english as a part of their basic company path. the purpose of this publication is to offer a superb grounding in writing and conversing English in enterprise occasions.

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If your organisation does not have a house style, here are a few tips. The elements of a memo ● the name of the writer ● the name of the addressee ● the date ● the subject ● the body of the memo You should obviously always indicate who the memo is from, who it is to and the date. These elements should go at the top, but the order in which you put them is up to you. So you might write in any of these forms: 36 Laying out documents ● ● ● To: David Cousins From: Simon Kitchener Date: 22 May 20XX From: Simon Kitchener To: David Cousins Date: 22 May 20XX Date: 22 May 20XX To David Cousins From: Simon Kitchener You do not have to have a heading in a memo, but it is sometimes a good idea to do so; it tells your reader what the memo is going to be about, and it saves having to explain the subject in the memo itself.

Is it clear why the report was written? ● Do you say who it was written for? ● Does it give an idea of the subject of the report without giving details of the actual investigation or the conclusions, recommendations or main findings? 39 A Guide to Good Business Communication Below is an example of the introduction to a report. INTRODUCTION I was asked by the Managing Director to investigate the management structures at Gunton’s Engineering Ltd, to find out whether they are still appropriate in view of recent developments within the company and in the business environment, and to make recommendations for any changes I thought were necessary.

For example, the inside address would be ‘Mary White’ rather than ‘Ms Mary White’ and the salutation would be ‘Dear Mary White’. The implication is that, although you are not on first-name terms yet, you expect to be fairly soon – perhaps because you are about to develop a business relationship. If you do not know your correspondent’s name, the correct salutation is ‘Dear Sir or Madam’ (or ‘Dear Sir/Madam’). So in all cases where you are addressing someone by their job title only, you should use this form of salutation.

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